German enterprise software maker SAP has elevated Manish Prasad as the new president and managing director for the Indian subcontinent, marking a significant leadership transition within the company.
Prasad takes over from Kulmeet Bawa, who will now focus on promoting the SAP Business Technology Platform (SAP BTP) on a global scale.
With a career spanning over two decades, Prasad brings diverse experience to his new role, having demonstrated his capabilities in leading strategic initiatives for prominent Indian customers in sectors such as metals, mining, and automotive, said the company.
His previous roles have seen him manage and develop SAP’s business across diverse geographies including North America, the Middle East, Asia, and Australia, showcasing his ability to drive growth and innovation on a global scale, said a statement.
“India is one of the fastest-growing markets for SAP in the region and globally, and a strategically important hub for innovation and growth,” said Paul Marriott, president, SAP Asia Pacific Japan.
“I am excited to welcome Manish, and I’m confident that his deep understanding of the market, our technology, and people will usher in the next phase of growth in India,” Marriott added.
Marriott also thanked Kulmeet Bawa for his significant contributions to SAP India’s success over the last three years and looked forward to his continued involvement in advancing SAP BTP globally.
Operating from Bangalore, Prasad will directly report to Paul Marriott, taking on the responsibility to strengthen SAP’s presence in the Indian Subcontinent and drive its cloud transition initiatives.
“India is at a pivotal moment in its digital transformation journey, embracing emerging technologies such as artificial intelligence, marking an era of unprecedented possibilities,” Prasad stated.
“I look forward to working with our incredibly talented teams to accelerate growth and guiding our customers on their journeys to being intelligent, sustainable, and future-ready enterprises,” he added.
