Dhaka: Country’s largest online marketplace Daraz celebrates its 7th anniversary amidst festivity with a campaign designed to express gratitude to customers.
It is a concern of Alibaba Group, apart from creating an e-commerce ecosystem in Bangladesh, Daraz has been contributing significantly to expedite growth in the country’s e-commerce scene and cater to the changing needs of online consumers in the last seven years.
To commemorate this milestone, Daraz has chalked out elaborate plans, programs, and campaigns. Driven by the #ThankYouBangladesh slogan, Daraz will run an online festival for their customers from 2nd-8th September 2021 as a gesture of saying thank you to all their customers, patrons, and well-wishers for supporting and recognizing their hard work and giving them an opportunity to spread happiness all around the country.
Daraz officially announced the Daraz 7th Anniversary Campaign through a digital press conference at 5:30 PM from their official Facebook page on 26 August 2021.
Bjarke Mikkelsen- Group CEO of Daraz, Syed Mostahidal Hoq- Managing Director of Daraz Bangladesh Limited, Chief Marketing Officer- Md. Tajdin Hassan, Chief Operating Officer -Khondoker Tasfin Alam, and other high officials were present at the event. Renowned actress and model Mehazabien Chowdhury graced the occasion with her presence as a special guest.
Customers will be able to avail different offers and deals during the campaign. Mystery box, shake voucher, mega-deals with up to 7,000Tk off, prepayment discount, I love vouchers, and flash sales are part of this anniversary campaign.
Syed Mostahidal Hoq, Managing Director of Daraz Bangladesh, said, “The last 7 years have been amazing and memorable for Daraz for various reasons. Cross-sections of people have showered love on us unconditionally, and we are now the most sought-after e-commerce platform in the country.”
“I am thankful to all those people who have accompanied us through thick and thin. As a token of love, we have come up with amazing offers and deals as part of the anniversary campaign for our customers. Let the celebration begin.”
Chief Marketing Officer of Daraz Bangladesh, Md. Tajdin Hassan added “Over the last seven years, we became a trusted brand name in the field of e-commerce. The upcoming journey will not just be about inviting more customers, but ensuring that our existing customers are getting the best e-commerce experience catered to their lifestyles.