Wednesday, September 29, 2021
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Grameenphone celebrates friendship day

Covid-19 has disrupted most of our social activities and interactions for near two years now concerning our mental health. So Grameenphone, as a part of series of initiatives to fight back coronavirus and its looming effect, designed this digital engagement to promote the spirit of friendship during the ongoing pandemic. 

Dhaka — The Grameenphone, along with celebrity musicians Topu and Rafa, hundreds of students of 12 reputed universities, rejoiced the friendship day, connecting the youths virtually over social media and together lauded for staying connected with dear friends amid the pandemic, as the participants gleefully voiced to the popular Bangla song “Bondhu” altogether.

Covid-19 has disrupted most of our social activities and interactions for near two years now concerning our mental health. So Grameenphone, as a part of series of initiatives to fight back coronavirus and its looming effect, designed this digital engagement to promote the spirit of friendship during the ongoing pandemic.

“Bondhu-” a celebrated song for friendship has been recomposed and sung by 100 talented youths from Jahangirnagar University, University of Dhaka, BUET, RUET, CUET, Shahjalal University of Science & Technology (SUST), Khulna University, East-West University, North South University, BRAC University, United International University, and Bangladesh University of Professionals (BUP). The arrangement was conducted by two of Bangladesh’s most renowned youth icons – Rashed Uddin Ahmed Topu and Raef Al Hasan Rafa.

Sajjad Hasib, Chief Marketing Officer, Grameenphone, said, “The days spent at university campus remain as our most vibrant and memorable chapters in life. We always try to ensure the human relationship through connectivity. Thus, this initiative of bringing back the joy of youth by sing a popular song together has been planned virtually. We intended to relive the campus life through a virtual hangout by singing the popular song ‘Bondhu’ and create a notion of hope possibilities. We are glad that students appreciated this idea and celebrated with a positive spirit.”

Rafa, one of the lead singers and song arrangers, also appreciated the idea, “Staying at home for so long feels unproductive, which can result in stress and depression. I loved how cheerful the students were to do something out-of-the-box finally and felt honoured to be a part of it. The joy I felt was entirely because of them. It was also great to see how talented the young generation is.”

The song composer and lyricist Topu also chimed in, “Grameenphone did an amazing job producing such an innovative idea. I had relived my song and became even more exciting when I performed it with different university students.” He showed his gratitude on his social media post.

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