Digital strategy expert, Reema Jain is set to join Vodafone Idea as the new Chief Digital Officer of the company. Jain will lead digital strategy initiatives for the brand and will be responsible for execution and adoption across the company who will report to company MD & CEO, Ravinder Takkar.

This is the first top-level appointment by the telecom major after a spate of senior-level exits in the past few months. The company CTO, Vishant Vora, former legal head Kumar Das, ex-brand officer Kavita Nair and chief technology security officer (CTSO) Amit Pradhan had left the company within a span of few months.

The company has so far appointed top techie Jagbir Singh as the new CTO. It has also appointed Vivek Jain as the executive vice president of marketing and Mathan Babu Kasilingam as executive vice president of technology security.

Meanwhile, Jain who was earlier working with Unilever as Head of IT and was responsible for Supply Chain delivering Digital solutions for Unilever's global operations will work out new digital strategies for the telecom major.

Prior to Unilever, Jain has also worked in global roles as IT Director – Digital Integration and IT Director -Application Management at Unilever. Before joining Unilever, Reema worked with GE where her last role was Oracle Technology Leader.

Jain has over 19 years of work experience across IT Strategy, Technology Delivery, Digital Solutions, ERP, Transformation Project Management, Operational Excellence, DevOps, and Agile Methodologies.