Wearables maker Noise on Tuesday launched a new smartwatch, the NoiseFit Pro 6R, expanding its flagship Pro Series with a round-dial design as competition intensifies in fast-growing smartwatch market.
The new model marks the first time Noise has introduced a round silhouette in its Pro Series, a segment that has largely been dominated by square and rectangular designs. Round dials, more closely resembling traditional watches, have seen renewed interest among consumers looking for devices that blend everyday wear with fitness tracking.
The NoiseFit Pro 6R features a stainless steel case and a 1.46-inch AMOLED display with up to 1,000 nits of brightness and an always-on display, according to the company. It will be sold with metal, leather and silicone strap options, reflecting a broader industry trend towards offering customisation across use cases such as work, fitness and casual wear.
Noise said the smartwatch includes built-in GPS and native integration with Strava, a widely used fitness tracking platform. GPS-enabled tracking allows users to record outdoor activities such as running and cycling without carrying a phone, while Strava integration enables workout data to be synced across platforms, a feature increasingly expected in mid-to-premium wearables.
Fitness tracking and platform integration
The device also includes health monitoring functions such as heart rate, blood oxygen levels, stress tracking and sleep analysis, along with female cycle tracking. These features are now standard across much of the smartwatch market, as brands compete on ecosystem depth rather than basic hardware alone.
Noise has added an artificial intelligence-based assistant, called Noise AI Pro, which supports voice commands for tasks such as accessing health data, setting reminders and managing device controls. The watch also introduces a notification filtering system that prioritises alerts such as payment confirmations, ride updates and one-time passwords, a response to growing concerns around notification overload.
Additional features include Bluetooth calling, wireless earbud connectivity, emergency SOS functionality and water resistance rated at 30 metres, making the device suitable for everyday use rather than specialised sports activity.
Battery life is rated at up to nine days under regular usage conditions and up to three days with the always-on display enabled. The smartwatch is compatible with both Android and iOS devices and connects through the NoiseFit mobile application.
NoiseFit Pro 6R Pricing
The NoiseFit Pro 6R will be available through the company’s website, major e-commerce platforms including Amazon and Flipkart and select offline retailers. Launch prices range from ₹6,999 for leather and silicone strap variants to ₹7,999 for metal strap versions.
India‘s smartwatch market has grown rapidly in recent years, driven by affordable pricing, rising health awareness and wider smartphone adoption. However, the segment has also seen slowing replacement cycles and increasing pressure on brands to differentiate through software features, design and ecosystem integration rather than hardware alone.
Noise, which began as an audio accessories brand, has expanded aggressively into wearables and is backed by Bose as a strategic investor.

