Key Points
- Noise launches ALT series with five products including two Red Dot Award winners
- ALT Watch 1 features Noise AI with transcription and health insights
- ALT Buds offer 35dB noise cancellation with Bluetooth 6.0 connectivity
Consumer technology brand Noise has opened pre-bookings for the Noise ALT series in India, introducing a new line of wearables and audio devices as the consumer technology brand expands its connected lifestyle portfolio.
The ALT range includes ALT Watch 1, ALT Buds Open, ALT Clip, ALT Buds and ALT Buds (S). The company said pre-sales for ALT Watch 1, ALT Buds Open and ALT Clip began on May 27 through its own website, Amazon and Flipkart. The products are scheduled for a national launch on June 16. ALT Buds and ALT Buds (S) will be available later.
Noise has positioned ALT as a design-led product line aimed at consumers looking for alternatives to standardised wearables and audio products. The company said the range has been developed around personalisation, design and everyday functionality.
Amit Khatri, Co-Founder of Noise, said consumer expectations in personal technology are changing as buyers look beyond basic functionality.
“Rising average selling prices across the category reflect that consumers today are looking beyond functionality alone. They want products that offer stronger design, deeper meaning and a more personal connection,” Khatri said in a statement.
Noise ALT series features across wearables and audio
The ALT Watch 1 is a round-dial smartwatch with a 1.32-inch AMOLED display, 1000 nits peak brightness, a functional rotating crown and an aluminium frame. It includes built-in GPS, heart rate monitoring, stress tracking, SpO2 tracking, sleep tracking and menstrual cycle tracking. The watch is also compatible with Strava, Google Fit and Apple Health.
The smartwatch is powered by Noise AI and includes voice commands, AI transcription, AI Companion and AI Playground for watch face creation. The company said the device offers up to 14 days of battery life on typical usage. Noise also said ALT Watch 1 has received the Red Dot Design Award 2026.
The ALT Buds Open is an open-ear audio device with a liquid silicone hook and flexible memory wire. It supports Hi-Res Audio through the LHDC codec, has a 13mm driver and offers up to 35 hours of playback. The earbuds include dual-device pairing, quad-mic calling, Noise Audio app support and fast charging, with the company claiming 200 minutes of playback from a 10-minute charge. Noise said the product has also received the Red Dot Design Award 2026.
ALT Clip is a clip-on open wearable stereo device. It supports LHDC audio, dual magnetic drivers, dual pairing, AI-enabled assistance, calling support and Noise Audio app connectivity. The company said the device offers up to 28 hours of battery life and four hours of playback from a 10-minute charge.
ALT Buds are positioned as the higher-end in-ear product in the series. They include 35dB active noise cancellation, Spatial Audio, Bluetooth 6.0, quad-mic calling, dual pairing and AI-enabled features. Noise said the earbuds offer up to 45 hours of battery life.
ALT Buds (S) will serve as the entry-level audio product in the ALT range. The earbuds include an 11mm driver, Bluetooth 6.0, quad-mic calling, dual pairing, app support and up to 45 hours of playback. The company said the device supports fast charging, with 10 minutes of charging offering up to four hours of playback.
ALT Watch 1, ALT Buds Open and ALT Clip will be available in six colour options: Chosen Orange, Chosen Blue, Chosen Black, Chosen Beige, Chosen Blue Light and Chosen Green.
Noise ALT series pricing and availability
ALT Watch 1 is priced at Rs 5,999, with a pre-booking offer price of Rs 4,999. ALT Buds Open is priced at Rs 4,499, with a pre-booking offer price of Rs 3,999. ALT Clip is priced at Rs 4,499, with a pre-booking offer price of Rs 3,999.
The launch comes as consumer technology brands continue to expand beyond basic wearables and earbuds into broader connected lifestyle portfolios.
For Noise, the ALT series adds a more design-focused line to its smartwatch and audio categories, while retaining features such as AI assistance, health tracking, app connectivity and long battery life.
Your Questions, Answered
What products are included in the Noise ALT series?
The ALT series includes five products: ALT Watch 1 smartwatch, ALT Buds Open, ALT Clip, ALT Buds and ALT Buds (S). Pre-bookings are now open for all devices.
Which Noise ALT products won the Red Dot Design Award?
Two products won the Red Dot Design Award 2026: the ALT Watch 1 smartwatch and ALT Buds Open earbuds.
What is the battery life of ALT Watch 1?
The ALT Watch 1 offers up to 14 days of battery life on typical usage. It features a 1.32-inch AMOLED display with 1,000 nits brightness and built-in GPS.
What is LHDC codec in Noise ALT earbuds?
LHDC is a high-resolution audio codec that transmits better sound quality than standard Bluetooth audio. The ALT Buds Open and ALT Clip support this codec for improved audio performance.
