In April Apple jacked up the prices of almost all its AirPods models.
This included the company’s only over-the-ear headphones — the AirPods Max.
The AirPods Max — launched in 2020 — are also the most expensive headphones from Apple and were launched at Rs 59,990. However, the price was revised to Rs 66,100.
With reports of these products not performing up to expectations, Apple has now decided to bring the prices of these devices back to their launch price.
Back in April, the prices of all AirPods were hiked by up to 10%.
While there was no official reason given, chances are that the increase in the basic custom duty was proposed in the Union Budget 2022.
The government of India had hiked the basic custom duty to 22% from the earlier 10% on products like headphones among others.
Meanwhile, the recent price cut without any reason identified by the company makes it rather blurr why a drop in price just a week after the tech major launched the new AirPods at the increased price of previous generation AirPods Pro.
The previous model of the AirPods, however, has been discontinued. Interestingly, the third-gen AirPods — launched in 2021 — have also got a slight price cut.
The AirPods (third-gen) are now being sold at Rs 19,900. In April, the price of AirPods (third-gen) was hiked to rs 20,500 — they were launched at Rs 18,500.