Video delivery SaaS startup raises $150K from global investor

Must Read

Vivo overtakes Samsung in India, what lies ahead for smartphone maker

Xiaomi is still in the lead when it comes to smartphone sales in India. However, Samsung has slipped in the sales rankings with Vivo moving into second place

OnePlus likely to foray into wearables market in India

in India continues to expand and it is likely to foray into wearables segment by launching IoT powered products such as smartwatches

Moving physical data center to cloud: Here’re key non-negotiables for cloud migration

Any journey from a physical data center to the cloud requires careful thought, education and investment in new capabilities to enable migration to the new environment.
Tech Observer Desk
Tech Observer Desk covers e-governance, enterprise IT, startups, telecom and consumer electronics.

Video delivery platform said that it has raised $150K from global investors that will be used for improving its video delivery platform and market. The company said that it was looking to tap into the US & European markets besides continuing its focus on India.

“Global video content demand is exceeding CDN capacity, the issue becomes especially acute during high peak traffic hours. This leads to poor consumer experience in terms of buffering & latency,” said Vikrant Khanna, co-founder and CEO of Mogi.

He asserted that the company’s technology leverages a multi layered architecture comprising conventional CDNs and private & dynamic nodes to ensures that data is routed via the best performing and most cost effective route, intelligently switching between the nodes.

“This delivers a high performance, no buffering video viewing experience to the consumers. No other video delivery technology has the ability to scale up in in real time like this,” said Khanna.

The company said that global video transfer market is estimated to be $20 billion and is growing at 33% CAGR. Almost all digital platforms are moving towards video content including media & entertainment, EdTech, social platforms and e-commerce, among others.

“Serving videos today is a complex operation. There are multiple moving parts, from transcoding (compression) to managing Content Distribution Networks (CDNs) for transferring & caching, video player integration & video analytics,” said Rahul Lahoria, Co-founder and CTO, Mogi.

“Besides the complexity, the cost of managing the operation turns out to be very high. Mogi not only manages the entire video operation end to end for the video platform but also leverages its next generation technology to deliver it at a 50% saving to the video platform,” Lahoria said.

- Advertisement -
- Advertisement -

Latest in TECH

- Advertisement - ESDS eNight Cloud Hosting

Related Articles