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June 23, 2021 2:26 am
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Softline Group acquires IT service provider Embee Software

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Softline Group has acquired service provider Embee Software for an undisclosed amount. The acquisition is expected to strengthen Softline Group’s pan-India presence and capabilities through Embee’s expertise across cloud solutions, workplace modernization products, system integration services managed services and app services, said a statement.

“India is a key strategic market for Softline Group and the partnership with Embee represents our commitment to offering the best solutions to our growing customer base in the country. Embee is a respected and trusted partner with over 30 years of experience in cloud solutions and services. We believe this strategic combination will be a big step towards the expansion of our regional footprint and capabilities.” said Sergey Chernovolenko, Global CEO of the Softline Group.

Roy Harding, President of Softline International, adds “Embee has one of the strongest teams driving Microsoft’s cloud transformation solutions in India. Their expertise in integrating systems through hardware and software from other leading partners like Adobe, HP and Cisco will help Softline to establish itself in this market in a stronger and more established way. Embee is characterized by the high quality of services it offers, which has resulted in the company having excellent business relationships and an important list of clients all over India. We proudly welcome this experienced team of technology professionals to Softline’s family.”

Sudhir Kothari, Managing Director of Embee Software said: “Softline Group is one of Microsoft’s 8 globally managed LSPs and this partnership represents a great opportunity to expand Embee’s reach within India as well as overseas. We look forward to joining hands with Softline’s team in India to deliver a better value proposition to our clients and forge a stronger growth story together.”

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