Tuesday, October 19, 2021
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Chinese majors Oppo, OnePlus to launch integrated OS in India

This also follows their recent merger at the group level, with the two companies integrating their research and development capabilities in India.

Giving a major leg-up to its expansion plans in India, Chinese smartphone majors Oppo and OnePlus are set to launch an integrated operating system for which the two companies have cleared a proposal to merge their operating systems, Oxygen OS and Color OS by early next year.

This also follows their recent merger at the group level, with the two companies integrating their research and development capabilities in India.

As per plans, the integrated OS will be launched with OnePlus’ latest flagship smartphone in the first half of 2022.

The OS will be available on other OnePlus global devices as a 2022 major Android update. OnePlus currently uses Oxygen OS for its smartphones. Oppo smartphones will also use the integrated OS in the future instead of its Color OS.

Also, the combined company will maintain differentiation for all products of Oppo and OnePlus. While OnePlus will continue to focus on three price segments globally but will keep its ‘regional’ product approach to focus on countries like India

OnePlus’ premium flagship series will target the $500 and above segment, while the OnePlus R (entry-level flagship), OnePlus Nord (premium mid-range), and the OnePlus CE (entry-level to mid-range) series will focus on the $300-500 price segment. The Nord N series is its affordable smartphone series and will focus on the $100-300 price segment.

According to a recent report, Oppo is shedding about 20% of staff in key software and device teams after merged operations with OnePlus.

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