December 5, 2020 2:18 am

Ad-tech startup MultiTV selects Limelight’s to deliver videos to any device, anywhere

MultiTV is using Limelight’s orchestrate platform to bring high-quality online video to more than 40 million viewers across India

Must Read

How AI monitoring can make your business smarter and better

Artificial Intelligence (AI) makes it feasible for machines to learn from experience, adapt to new inputs, and perform human-like tasks.

Why cybersecurity threats have increased during Covid-19 pandemic

Cybersecurity industry has never had more significant task to carry out than guarding strategic associations and businesses from digital assaults during the coronavirus pandemic

How to choose an effective DDoS mitigation plan

There are several flavours from which to choose when selecting an effective DDoS mitigation strategy. Most enterprises opt for one of the cloud protection flavours (always-on or on-demand)

Digital content delivery firm said, is using Limelight’s orchestrate platform to bring high-quality online video to more than 40 million viewers across India. MultiTV is a new-age ad-tech startup founded in 2014. It provides video streaming solutions for live TV and video on demand (VOD) in India.

The startup has selected Limelight’s Orchestrate Platform to deliver exceptional video experiences to any device, anywhere. “Leveraging Limelight’s global Content Delivery Network (CDN), the Orchestrate Platform now ensures that MultiTV customers get the reliability, consistency, quality, security and performance they demand,” said .

“Viewership in India is growing rapidly and there is complexity because of multiple devices, platforms and standards. At the same time, customers want world class reliability on a complex infrastructure at domestic price points,” said Vikash Samota, founder of MultiTV.

“With Limelight, we have a global partner with excellent quality, capability and reach to help meet consumer expectations. This allows us to focus on our business – content acquisition and customer service,” he added.

MultiTV is also using Limelight Storage Services, making it easy for them to upload, replicate, and manage large video libraries and quickly get content to viewers.

After having doubled capacity in India last year, Limelight Networks expects to expand further capacity this year by 5 to 10 times, said Sajid Malhotra, Chief Financial Officer at Limelight Networks.

Subscribe to receive the day's headlines from Tech Observer straight in your inbox

Share your views

*The moderation of comments is automated and not cleared manually by techobserver.in. Embedding of any link and use of abusive or unparliamentary language are prohibited.
- Advertisement -

Latest in TECH

Related Articles