Amazon startup program in India witnesses huge spike in applications

Must Read

How to choose an effective DDoS mitigation plan

There are several flavours from which to choose when selecting an effective DDoS mitigation strategy. Most enterprises opt for one of the cloud protection flavours (always-on or on-demand)

How tech bolster security of online gaming platforms

The rise of online gaming and is evident throughout the world’s financial capitals with the UK, US, and a few other European nations at the forefront

Explained: The evolving nature of cybersecurity threats

Concerns such as hacking and the presence of computer viruses have existed for decades in one form or another. As technology evolved over the years, so did the cybersecurity  threats themselves.

Indian startups have shown huge interest in e-commerce giant global program called ‘’ which was launched early this month. The Indian arm of Amazon claims to have received over 400 applications in just two weeks of the launch.

Amazon India said in a statement that “It has received more than 400 applications within just two weeks of the launch,” adding that most of the applicants are from young start-ups that are about one and half years old.

According to Amazon India, while bulk of the applications have been received from the metros, start-ups from tier II and tier III towns like Mehsana, Hubli and Thissur have also come forward and applied. Similar attraction has been seen with international applications coming in from countries including Singapore, US, Finland, Ireland and Italy.

“We have been pleasantly surprised to see the creativity and enthusiasm from Indian start-ups and especially from those in the non-metro cities. We hope more and more Indian start-ups join Amazon Launchpad and make the most of this exceptional opportunity to get access to big consumer markets nationally and internationally,” said Jason Feldman, director global innovations at Amazon.

This start-up program was announced earlier this month with an aim to make it easier for Indian start-ups to launch, market and distribute their products to millions of Amazon customers across India and around the world through a dedicated store.

Amazon Launchpad has tied up with various organisations including government’s Department Of Industrial Policy & Promotion (DIPP) initiative and offers start-ups a streamlined on-boarding experience.

Subscribe to receive the day's headlines from Tech Observer straight in your inbox

Leave a Reply

*The moderation of comments is automated and not cleared manually by Embedding of any link and use of abusive or unparliamentary language are prohibited.
- Advertisement -

Latest in TECH

Sapience Analytics signs distribution agreement with Redington

Sapience Analytics and Redington said that they have entered into a distribution agreement where latter will resell the Sapience Vue solution through its network of over 30,000 channel partners, system integrators, and value-added resellers countrywide.
- Advertisement -SAP Hana

Related Articles